Non-Cynical Millennials Have Something to Say This Election
They grew up on reality TV and instant messaging. They appreciate the entertainment but never confuse it with substance, or with anything that really matters. They create their own alternative programming through social media and don’t wait for the rest of the country to catch up.
They are Millennials, and they are neither as cynical, nor as disengaged, as the media makes them out to be – although they have a right to be. Some of their first political images were of the twin towers collapsing. They watched their country enter a war that can, at best, be described as controversial. They weathered two major economic crises before many of them entered college. Their response? Changing the world starts with their own voices.
That’s why Millennials aren’t content to let pundits speak for them. I know this because Dominican University of California was tapped as a voter education partner of the U.S. Commission on Presidential Debates. Our task: use the debates and social media to engage college students in the election process. And it is working.